Wednesday, November 09, 2011

NY Most Visited Ski Resort


November 08, 2011
New Retail Incentive Program Offers Free Lift Tickets, Gives Back to Charity and Provides Unique Slope-Side Demo Opportunity
Ellicottville, (PRWEB) November 08, 2011
It's more than the ski slopes that are being groomed for another exhilarating season in Ellicottville, NY. Skiers and boarders are too.
Six locally owned and operated ski and board shops - all within walking distance in a town ranked one of the top five ski and outdoor destinations in the east - are sealing Ellicottville's top spot as a place to shop for gear and clothing with the launch of a new retail program and a chance to purchase some of the best in snow sport apparel and equipment at the best prices, straight from the pros themselves.
"Anyone familiar with Ellicottville knows that this is a great place to ski or board, with more than 100 runs right at our doorstep," says Ellicottville Chamber of Commerce Executive Director Brian McFadden. "What they might not know is that we're also home to some of the best ski and board shops around, including stores that are nationally recognized and Gold Medal rated by Ski Magazine."
This season, Ellicottville's 'Sensational Six' stores are offering a range of perks and incentives for savvy ski and snowboard enthusiasts, from amateurs to seasoned pros. Details include:
Free Lift Ticket at Holiday Valley or HoliMont (weekday only for HoliMont) for anyone spending $500 or more at any one of the participating shops
10% Off Ski or Board Jackets in return for clean and gently used jackets (At participating shops only; used jackets will be donated to local families in need)
Free Demo Day at Holiday Valley - Dec. 17 - A slope-side opportunity to 'try before you buy' with all major brands represented
Not only do Ellicottville shops represent every top brand of snow sport equipment and apparel, but they're also nestled in a fun little village at the base of the ski hills that makes shopping for gear more of a vacation than a chore on a to-do list, adds McFadden.
"Our shops aren't spread out over a major metropolis or situated in an expansive supermall; they're right in our historic downtown tucked next to a variety of other boutiques, restaurants and of course our legendary nightlife, so shoppers can immerse themselves in the whole snow sport experience," says McFadden. "I don't know of any other destination in the east where you will find so many award-winning shops, so many products and styles to choose from and so much expertise, all clustered together."
Price and value also come into play, especially when comparing prices to retail establishments north of the border in Canada. "Anyone who does their homework and compares the exact brand north and south of the border will be shocked by how much you can save when you buy stateside," says McFadden.
MORE ON ELLICOTTVILLE'S 'SENSATIONAL SIX'
Ellicottville's 'Sensational Six' stores: The City Garage, Dekdebruns, Mud Sweat and Gears, The Red Door, Apres and The Boardroom. They can all be found on Ellicottville Chamber of Commerce's website, http://www.ellicottvilleny.com, where visitors will also find recently completed videos on Ellicottville as a snow sport destination as well as video 'shorts' on each of the shops involved in this new promotion.
For more information about Ellicottville, on everything from ski and snowboard getaways (including great mid-week packages) to exploring the town's numerous shops, restaurants and night spots, go to the website or call 800-349-9099. Ellicottville is conveniently located in Western New York - just south of Buffalo, surrounded by the Enchanted Mountains, with Allegheny State Park at its doorstep.
For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2011/11/prweb8915977.htm
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